SEO Tips to be a top competitor

In a search engine, the competition for the most attention is endless! With an astounding number of companies and individuals using a website for personal interests or to run a business, Search Engine Optimization becomes imperative. Below mentioned are some tips from a well-noted SEO Company UK that will help you in generating good traffic to your website.

TIP NO 1: Unique and interesting content is the heartbeat of SEO. Content that has no useful and viewer-attracting information, yet loads of keywords cannot gain visibility and will lose its value in search engine. Hence, the success or failure of a good SEO lies in content.

TIP NO 2: It is very important that your website is updated with useful and relevant information. When your site is added with new content regularly, it will increase the number of visitors accessing your site and ensures your existing customers remain loyal to your site improving your ranking.

TIP NO 3: Choosing of a popular phrase and proper keyword is of utmost important since it is the factor that generates page views. Keep in mind that using very popular keywords might be tempting; however they receive huge competition from the online global market. It is also preferred if the keywords are in the title tag of the page.

TIP NO 4: The easy readability of your HTML page helps the search engine bots as well as screen readers to have better access and improve the ranking of your page. Also there is an option of using the keywords in the URL in case it doesn’t fit in with the content or title tag.

TIP NO 5: It is advised not to use too many keywords in the content since they are an easy turn off for a reader. Use links to place your keywords since they stand out the most in the web page.

TIP NO 6: Trading or buying external links on an external site is a good way to build business; however, too many cross-links can be recognized as a spam by a search engine bot. Hence be careful!

TIP NO 7: Inbound links from a reputable site is considered valuable. If the sites represent government institutes or universities or schools, it will get a good exposure to different people. It is also wise to choose a site that has similarity to your site for relevance and viewer readability.

TIP NO 8: Keep your site alive for a longer duration with good updates and attractive content. Also, providing the readers a chance to submit views, queries and feedback, will ensure your site is organically rich and hence has good visibility in search engine results.

About the Author:

Kate Ford is Tech writer from the UK. Catch her @thetechlegend on Twitter